Best Western International, the World’s Biggest Hotel Family®, will make 10 members of its loyalty program, Best Western Rewards® (BWR®), “Loyalty Millionaires” by awarding them one million bonus points. Ten randomly selected participants – two each week through July 14 – will receive one million bonus points to redeem in any way they like. Consumers can sign up for the free program, and become eligible for the promotion, by registering on the Loyalty Millionaire tab on the brand’s Facebook page.
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