Wednesday, 5 June 2013

Four Seasons Connects: Digital Pioneer Scores Multiple Honours in T+L SMITTY Awards, Including Best Overall Use of Social Media by Hotel Chain.

Winners! One of the first luxury hospitality companies to fully embrace social media as a key part of its global brand strategy, Four Seasons continues to innovate in the digital realm, with its efforts and achievements recently honoured in Travel + Leisure magazine's SMITTY Awards 2013. 

In all, Four Seasons won top place in three categories of the prestigious award program, which honours excellence in Social Media In Travel + Tourism:Best Overall Use of Social Media –

 Hotel Chain – Four Seasons Hotels and Resorts:     “The luxury group put customer service first by creating custom Twitter accounts for both its guests and hotels. Brides-to-be can follow the @FSBridal handle for wedding inspiration, while other guests can follow any of the many specific property handles for location-based tips and deals.”

Continue Reading....

No comments:

Post a Comment